Business growth

abstract graph and data elements
Business growth
18 Apr 2022

6 metrics to measure customer loyalty

Customer loyalty tells you how satisfied your customers are and how likely they are to purchase from you again. Find out how to measure customer loyalty.
A face with missing puzzle pieces and a percentage sign next to it
Business growth
24 Feb 2022

What is customer churn rate & how do you calculate it? | TrueLayer

What is customer churn rate & why is it vital for your business to understand? Learn how to calculate it here & find average churn rates by industry here.
documents and abstract UI
Business growth
2 Feb 2022

Freemium business model examples | Pros & Cons | TrueLayer

Find out how freemium business models work, including pros & cons and examples of successful subscription/freemium businesses. Read on here.
Customer surrounded by UI components
Business growth
26 Jan 2022

7 key strategies for customer retention (2023) | TrueLayer

1. Provide a smooth onboarding process · 2. Excel at customer service · 3. Reward your existing customers - Read on to calculate your retention rate & more tips
hand holding a debit card
Business growth
19 Nov 2021

What are the limitations of ecommerce card payments? | TrueLayer

Card payments have become costly and complex, with chargeback requests leading to further problems. Learn more here.
line graph moving upwards
Business growth
13 Oct 2021

Growth in open banking shows online retailers the next big opportunity

Open banking payments are here. But will more ecommerce brands start using them?
Two chat bubbles having a conversation
Business growth
9 Jun 2021

In conversation with Freetrade: opening up investing

How open banking turned a black box payments process into a deposit experience that customers love.