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Pay by Bank boosts business, that’s a fact. But how do we persuade customers to try it in the first place? Research shows more than 80% of customers would try Pay by Bank with a compelling reward.
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Success
Consumer research shows ecommerce customers are 80% more likely to try Pay by Bank when offered discount vouchers or cashback. Unlocking customer insights and offering the right incentive is key to adoption.
Our dedicated data-led marketing team accesses insights from the 12 million users already in our Pay by Bank network. They’ill help you identify the incentives that will work hardest for your key audiences.
Cashback incentives are attractive because they provide a tangible, immediate financial benefit. They make purchases feel like a win-win by reducing the overall cost and offering a sense of value and reward.
Voucher incentives offer a material reward, and feel like an additional perk. They make customers feel valued and appreciated by your brand, and encourage both new and repeat purchases.
Sustainable rewards meet growing demand for eco-friendly practices and demonstrate a brand's commitment to environmental responsibility. This helps with loyalty and positive brand perception.
Customers are enjoying a huge range of payment options designed to meet their needs at checkout . The problem is many of these choices are not ideal for merchants. Transaction costs are high, chargebacks are problematic, and security is often an issue.
The good news? Pay by Bank offers merchants up to 50% lower transaction costs and customers unrivalled security and ease-of-use. That’s why Pay by Bank is being adopted at speed across multiple industries.
Ecommerce being the latest, where it’s spreading like wildfire—predicted to reach 30 billion users in Europe by 2028. However, shopper’s payment habits can be hard to change. Ecommerce is notoriously driven by incentives. Consumers have come to expect being offered everything from credit card reward points to supermarket loyalty schemes. So, incentives are the key to unlocking new-user adoption in this sector.
Pay by Bank boosts average order values (AOV) by 15% and saves you up to 60% in operational and transaction costs. This means as you increase Pay by Bank share of checkout, costs go down and bottom lines are boosted.
You can then reinvest Pay by Bank cost savings to further incentivise adoption and reward customers. Or even develop new incentives campaigns that focus on exciting business growth like loyalty schemes and new customer acquisition strategies.
Whether you know what works for your audience, or are trying out something new, our product marketing team is here to ideate and co-create with you. They will help you to deliver a highly targeted incentive campaign to boost Pay by Bank adoption.
We’ve also created off-the-shelf incentive tools within our UIs. They can be activated and deactivated instantly, with no additional integration. We’ve designed user flows to seamlessly guide customers through end-to-end payment and redemption processes.
We have 12 million users in our network, using Pay by Bank across all industries. Our data analysts turn this vast pool of data into game-changing customer insights.
Our experienced data-led marketing team will work by your side, interpreting customer insights and developing incentives that motivate your audience.
When you need to move fast, depending on your audience, we have a suite of ready-to-go incentive tools. They’ve already been seamlessly designed into our UIs.
When you want to try something new or hone a campaign for a niche audience, we work with you to develop and test campaigns from scratch. We adapt and iterate to meet targets.
Join our Pay by Bank network and connect to Europe’s leading network. That’s 12 million shoppers, with a new user joining every 3 seconds. We process almost half of all UK Pay by Bank transactions, with a 20+% uplift in first-time user conversion for shoppers in our network.
In the UK alone, Pay by Bank transactions have more than tripled over the past three years, reaching 23 million monthly payments in 2024.
With higher volumes of customer data, we ensure your user journeys are brilliantly optimised, turning every shopper into a loyal customer.
Whatever your team’s technical capability, we’ve got simple and tailored ways for you to plug in and get going.
We’ve designed and tested beautifully optimised user experiences for mobile. Customers love our easy, friction free mobile payment experiences. Find SDKs for iOS, Android and React Native.
If your customers arrive through a browser, we’ve got highly optimised user experiences for either embedded or hosted payment pages too.
Pay by Bank is optimised for WooCommerce, Shopify and Magento. Our library helps you speed up and simplify integration with our tried and tested shortcuts in Java, PHP, C# and Javascript/Node.
Console helps you kickstart product integration in easy steps. It arrives with your merchant account set up for you, so you can move at pace and start taking payments immediately.
Ready to put your foot down? Console is brilliantly organised with all the tools and you need to accelerate your business. Breeze through billing, reconciliation breakdowns and download reports from an intuitively designed dashboard. Provide customers with refund updates and payment statuses, all from the one ultra-efficient hub.
Whatever technical support you need, our friendly team is here to help. As a venture backed business we’re hyper-focused on your success and can work at speed to help you meet your goals.
We have dedicated integration sales managers who are experts in your industry. They lock on to your business needs and proactively scope the best products and features and run tests to ensure you hit the ground running. They rally to meet your targets and troubleshoot any issues along the way.
Our teams are on hand to advise and answer your questions.